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Shoes And Hats Sold In Luqiao

2007/12/20 0:00:00 10442

Shoes And Hats

"Family businesses from one workshop to another, our products have really found a market abroad since we launched entrepreneurship and innovation."

This is what we said in December 18th when we interviewed ni cun in Luoyang street, Luqiao District, Ye Guofang, director of the national shoe and hat factory.

Shang Ni village is a famous shoe and hat professional village, which has been producing shoes and hats for more than 20 years.

In the past, most households were making a small play, and the annual output value of the village was only $10 million.

In practice, they deeply realized that enterprises can only rely on innovation to make bigger and stronger industries. Only innovation can promote the development of enterprises.

As a result, the owners of the village invested about 50000000 yuan in recent years to upgrade their equipment.

In order to further meet the needs of domestic and foreign markets, they continuously develop new products such as cotton shoes and slippers.

In the interview, Chen ya, the female boss of the shoe and hat factory, said: "before exporting a style, it is OK. Now it is different. The varieties are not changed, the styles are not new, and no one in the market wants them, so they lose their competitiveness."

This year, she has developed more than 40 new products, favored by consumers both at home and abroad. The products are also exported to Russia, South Africa, South Korea, Philippines and other countries and regions.

Continuous innovation has brought new vitality into the enterprise.

Now, the shoes and hats on Ni village have been continuously ordered and telephones due to their new patterns, varieties, quality and low price.

On the day of the interview, 100 thousand pairs of cotton shoes were packed and sold to Ukraine for two days, and 2 container cotton slippers were exported.

It is understood that at present, there are more than 100 enterprises in the village engaged in shoe and hat processing and production, and each year produces 15 million pairs of cotton shoes and slippers of all kinds. The annual output value is 200 million yuan, which not only solves the employment of many foreign labourers, but also enables many villagers to embark on a well-off road.

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