How Are Socks Shoes Popular?

According to the world clothing shoes and hats net, these two years are popular.

The trend did not dissipate at all, but spread from the wardrobe of young people to the middle and old age groups.

In this trend, the most popular player is Speed Trainers, the black and white socks of Paris.

If you have noticed shoes on people's feet in the streets, the frequency of these shoes is quite high, whether they are bought in three thousand or three hundred yuan.

Demna Gvasalia also used these shoes to the extreme and designed SIM socks.

Balencia Speed Trainers

Conjoined socks shoes

Outwardly, socks shoes really change the composition of traditional shoes. The earliest prototype is the Sock Racer launched by Nike 31 years ago.

This is a pair designed for triathlon.

In order to reduce the weight of shoes,

Bruce Kilgore Kilgore directly adds sole structure to the sole of the socks on the monolayer mesh, providing support with two nylon strap straps.

Kilgore also designed Air Force 1 at the same time, the latter became the classic sneakers in the street, and the strange Sock Racer was quickly eliminated by the market.

In 2004, Nike HTM launched a modified version of Sock Racer Racer Dart, which used electronic manufacturing technology, nylon buttons for pparent plastic materials, color and aesthetics are more contemporary, but still did not break through the initial form of Sock Racer, has also been submerged in many HTM HTM classic series.

Sock Racer has provided a new idea for the design and use of sports shoes. It can fit on the feet like socks.

Compared with the crisp cortex and plastic, a thin layer of cloth is more comfortable to wear, but the design of the outer buckle is not easy to be accepted by mainstream aesthetics. NIKE has never found a better solution to provide stability for shoes.

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Until 2012, the emergence of flyknit technology.

Flyknit increases the strength of the fabric, and can better fit the foot. According to Nike, it means "to control people's feet, not shoes."

More importantly, flyknit made use of the machine to realize the large-scale production of this knitted fabric.

The Sock Racer, which uses flyknit technology, finally became popular in 2014 when NIKE launched a partnership with Teng Yuan Hao's design company, fragment design.

In addition, Nike has spent a lot of resources on flyknit, which has been applied to more athletic shoes, but its appearance is not very attractive.

Nike Air Sock Racer ultra flyknit launched in 2017

Really in the streets to lead the trend of socks or adidas shoes.

One year after the launch of flyknit, Adidas launched primeknit technology.

Since then, many explosive shoes have been equipped with primeknit technology, such as NMD, Tubular and Yeezy 350.

The new NMD CS1s will also be available on 18 November this year. It looks more like socks without laces and plastic braces.

Compared with the performance, Adidas obviously took a lot of thought on the appearance of socks shoes.

Clover October's new socks shoes

NMD CS1s

Professional basketball shoes have also absorbed this trend in reverse direction, and incorporated the design of tidal socks shoes into high-performance sneakers.

This is the example of NIKE 15 LeBron introduced this year.

This pair of "James's favorite" shoe upper uses an upgraded version of flyknit, which combines Zoom Air with Max Air for the first time.

In addition to showing its high performance, LeBron 15 is integrated into the fashion design and launched a joint name with KITH. Embroidered upper is also designed with leather.

"About LEBRON 15, the first thing people need to know is that this brand new Nike Flyknit has never been used in actual combat shoes," LeBron James said in a press release. "It looks great.

Jason and I started working together from LEBRON 7. Since then, we have been exploring how to make sneakers not only have excellent performance, but also have a unique style.

We hope to design a sneaker that makes everyone feel good.

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KITH x LeBron 15 "Floral"

But the high street brand, which has been contracted annually, is lagging behind in this respect.

In 2016, high street brands such as Marni, DKNY, Fendi, Acne and so on began to launch socks shoes one after another. Of course, there was also the most popular Paris family.

But they also pushed the tide of socks and shoes to a climax.

According to the data of fashion Edited, from the first quarter of 2017, the number of socks and shoes in the luxury market has increased by 220%, the average price is about 410 dollars, and only 5% discount.

Following the fast fashion, such as ZARA's rapid replication, more people put on socks and shoes, and there are all kinds of variants, socks boots, socks, Lok Fu shoes, conjoined stockings shoes...

In the last century, the high street brand may not pay attention to what new tricks have been made for sports shoes.

"Since the beginning of twentieth Century, we have been on the" comfortable "track.

In the early nineteenth Century and twentieth Century, clothes weren't what you wore comfortable.

It shows social status and etiquette, "says Emma McClendon, assistant curator of the Museum at FIT in New York Fashion Museum and Denim's author.

What McClendon calls "comfort" refers to our requirements for dress in life.

Clothing from the display class to the pursuit of comfort and nature, and the rise of the middle class in the United States.

"We picture our country as a democratic country and provide a uniform for this democracy," McClendon said.

That is to say, the rise of sports and leisure is related to the way of life of the middle class in the United States. Under globalization, people's wardrobes are affected.

Socks shoes are considered a product in this wardrobe.

More interesting reports, please pay attention to the world clothing shoes and hats net.