The New Cooperation Between "Fei Dong" And Adidas Clover Is Once Again Popular.

Recently, Adidas Originals announced its cooperation with the old partner, "Philippine" Pharrell Williams. The new series of PinkBeach inspired by the Summer Beach Island culture will take the lead in the adidas stores and the Billionaire BoysClub (Pharrell) brand store in May 5th.

The 5 edition of this series is limited edition, which includes olive green short sleeved shirts and shorts, and white "art rain cape", displaying Pharrell's symbolic design elements.

Peaceful eyes, flowers and lightning patterns run through the whole series.

Black waist

"Love Fre quency" is the theme of 528HZ, which is said to be able to heal the body and mind, the frequency of love.

However, the highlight of the whole series should be one of them.

There are two types of lacing and one foot push, each containing two colors of white and color.

In addition to the texture of the upper tongue with a woven pattern and the concept of "three bars", the contour of the green heel and the irregular contour of the trademark will become the new favorite of the tide.

It's kind of like a new street shoe Stan Smith.

It is made from 45 year old Superstar shoes. Supercolor has 50 color matching. After that, it adds metal color, night glow, celebrity graffiti, and personal custom service.

Adidas executives even called it Superstar in 2015. They sold 15 million pairs this year, much better than other shoes, and upgraded the series to one billion level businesses.

Recently, the big news about Pharrell should be that he becomes the co owner of G-StarRAW of Holland Cowboy brand, and takes charge of the creative level.

The singer's "Fei Dong" has long been in fashion, business, and

Music and so on.

In Forbes's 2015 Hip-Hop artist income list, Pharrell ranked fifth for $32 million, second only to old hip-hop giant Bragger Diddy, JayZ, Drake and Dr.Dre.

Also won the CFDA Fashion Awards 2015's fashion icon awards.

And the brands he collaborated include Chanel, LouisVuitton, UNIQLO, COMME desGAR, ONS and so on. As a long-term partner of Adidas, the brand has been continuously released.

After May 5th, a complete series will be released on the 12 th of the month, including swimsuits, T-Shirts, leggings and so on.

It looks like "PinkBeach" is likely to be the next big hit.