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In 2015, Tmall International Business Increased 179% Over The Same Period Last Year.

2016/2/4 9:19:00 80

Tmall InternationalMessi Department StoreDouble 11

Recently,

Tmall International

The joint first financial business data center (CBNData) released the "2015 China cross border import consumption report". The report shows that by the end of 2015, Tmall international has introduced 5400 overseas brands in 53 countries and regions, of which over 80% overseas brands have entered the Chinese market for the first time.

According to

2015 China's cross border import and consumption report

"Messi, House, of, Fraser, Laox, Xinluo, King power" and other world-renowned department store brands and duty-free shops, with Sainsbury, Woolworths and Metro as the world's leading supermarkets, Japanese flower king, American curiosity, France Danone Group, Japan Shiseido group, Korean Emory group, and other global mother and baby beauty giant, Pfizer's Wyeth, Australia Blackmores, Germany double heart and other top thirty health care products brands, all have entered Tmall.

By the end of 2015, Tmall international had opened 13 national pavilions, including the US Pavilion, the British Pavilion, the Holland Pavilion, the Japanese pavilion, the Korean Pavilion and the Australian Pavilion.

According to the report, more than 95 million consumers visited Tmall international on the day of Tmall double 11 carnival, and 30 million of them purchased international brand products.

It is learnt that with the help of Tmall international, more than 90% of overseas brands have had close contact with China's vast rural market for the first time.

In 2015, in the cross-border import consumption generated by Tmall international, besides the fans in the first tier cities such as North Guangdong, Shenzhen and Hangzhou, the import consumption in Xinjiang has been in the same proportion as those in Jiangsu, Zhejiang and Shanghai. Ningxia, Shaanxi, Henan, Sichuan and Gansu have become the fastest growing provinces in the central and western regions.

China's rural areas and urban areas show striking similarities in preferences for imported consumer goods. Some of the three or four line cities are even more powerful than the first tier cities in the consumption of imported milk powder.

In addition, it is understood that

Alibaba

The group has just released the earnings report also referred to cross-border electricity supplier business related data.

According to its earnings report, the annual turnover of Tmall international in 2015 was 179% higher than that of the same period last year.

It is reported that Tmall international formally launched in February 2014, officially entered the Ningbo Free Trade Zone in April 2014, launched the "negative list" policy in March 2013, launched the first national pavilion in May 2015 - the South Korean Pavilion, and opened 11 national pavilions in June 2015 after opening the "global village" model. The introduction of duty free shops in July 2015 was introduced in July 2015, and the Tmall O2O cross border experience center officially opened and operated.


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