Attractive Sales Promotion Plan Gives You Good Future.

If the promotion itself is the price of shopping, there is no other gimmick, so we must refine the activity to the best interests created by customers and serve as a publicity theme.

If the way of cash return is used, it will be more attractive if the "maximum return of XX yuan" is used as a publicity point, but if we turn the cash dividend into a consumer interest point, the "maximum savings of XX yuan" will be more appealing to consumers.

Blunt is not violence, too "violence" promotion theme, may affect consumer trust in the brand, most consumers want to be able to benefit from business promotion, and do not want to be labeled "love cheap, grab the tail goods" label. Therefore, we must comprehensively analyze their brand and product positioning, and avoid "blind" packaging.

It is worth noting that the promotion of clothing stores should not be unduly dependent on simple price cuts.

In order to reduce the pressure of inventory and increase the cash flow, a large discount will destroy the clothing store.

This will affect subsequent sales.

The alternative strategy is to consider increasing the added value of products and adding some services, which can increase short-term sales and do not cause too much negative impact on consumers.

Developing new uses and finding and guiding new consumption habits is a powerful way for clothing stores to excavate sales volume.

Some ingenious ways of consumption, such as buying clothes, sending dry cleaning, buying clothes to send ice cream, and so on, can produce unexpected results. These are the innovative models of clothing store marketing.

After the National Day holiday, there will be a period of psychological fatigue.

The trough will last for about 15 days, so shopkeepers should make full use of the National Day holiday to do sales so that they can spend the rest of the remaining 15 days safely.

"I think the idea can be expanded even more. Discount items include goods, services, such as beauty, housekeeping, consulting and so on.

In addition, you can set up a cross industry discount platform, through which you can assemble a comprehensive discount service and then pack it up for sale.

The reason why emotional marketing is recognized by consumers is because it can satisfy consumers' specific needs for products, and buy their hopes, but at the same time, it can also impress consumers' emotional appeals in some aspects, form resonance and establish lasting relationships, and then form consumer spending habits or brand loyalty.

In fact, it means that the theme should have a certain culture, for example, some enterprises like to use the "dream plan" in promoting the theme.

"Look for..."

Words like "Carnival" and "together" are often used in promotional topics to attract customers' interest in participation.

Promotion theme "crash" is common. Once the activity itself does not have many bright spots, it is easy to be forgotten by the customers, or even mistaken the "Dong Jia", such as the Mid Autumn Festival and the national day. Most of the sales promotion themes focus on the "national day and mid autumn Festival".

Therefore, we should reverse thinking and formulate a theme that is different from the mainstream.

We can't just hope to win the title, especially we can not fabricate some unrealistic sales promotion themes, and try to flicker customers through the sales promotion headlines.

The success or failure of an activity is a systematic process control and involves all aspects. The title is just a "bait".

Before the golden week comes, businesses should prepare new products ahead of time to ensure adequate supply.

From the perspective of taking advantage of the situation, we can strengthen the position of clothing store brand in the minds of consumers.

For clothing stores with limited marketing budgets, good publicity can be achieved with limited advertising and proper launch of new products.