Transformation And Upgrading Of Textile Industry Become An Irreversible Trend
In the eighty-fourth International Wool Textile Conference, China
textile industry
Wang Tiankai, President of the Federation, pointed out that in the first quarter of this year, China's textile industry basically achieved stable operation and integrated various factors. In 2015, China's textile industry is expected to continue to operate smoothly. The steady growth, structural adjustment, quality improvement and efficiency are still the main tasks.
Wang Tiankai said that in recent years, China's wool textile industry showed a new trend of development. Digitalized and networked intelligent technology has been widely applied. Through remote customization, off-site design, collaborative production, remote monitoring and other information technology, users' needs are fully embodied in the various aspects of product design, production and service, forming a brand new product development mode.
In terms of product design, through the development of high-end, personalized, leisure, intelligent, low carbon and environmental protection of wool textile products, it can provide differentiated products and meet the needs of consumers.
In terms of technology research and development, new spinning and
printing and dyeing
The application of post finishing technology in woolen products, and developing products with functional and high added value.
In brand management, through product brand management promotion, enhance customer awareness and loyalty to products, improve product development targeted, personalized, differentiated.
In terms of channel management, we should improve the marketing network, integrate sales policies, and improve the reaction speed of market demand, so as to drive new products to enter the market quickly.
In customer management, improve after-sales service, grasp customer needs, effectively feedback product development information.
Wang Tiankai suggested that in the future development, China's wool textile industry will focus on three aspects: first, speed up the overall innovation capability of the industry.
Two is to strengthen energy conservation and emission reduction and resource utilization.
Three, we need to strengthen international exchanges and cooperation.
"In the next 10 to 20 years, China will be in the new stage of pformation and upgrading to the industrial 4, and the pformation and upgrading of the industrial system still need a long process.
Guided by the innovative thinking of the Internet, the development of the wool textile industry should actively adapt to the new changes brought by the new technological revolution and fully exploit the advantages of high quality and high quality of wool.
Wang Liming, chief engineer of the Ministry of industry and commerce, said that the Ministry of industry and Commerce has put forward the future development direction of the textile industry. First, we should strengthen the strategic innovation drive of the textile industry, greatly promote technological progress and upgrading, support the establishment of R & D centers, and deepen the combination of industry, University and research, and support the development of advanced intelligent manufacturing equipment and key technologies of industrial textiles.
Two is to strengthen the "two" integration, promote the industry "intelligent manufacturing", and increase the integration of new industries such as information technology, Internet technology, big data and cloud computing with the textile industry.
We should promote the construction of the standard system of "two integration", improve the information technology of the industry, and carry out intelligent pformation and upgrading of intelligent factories, intelligent workshops, intelligent management and intelligent services.
Three, we should strengthen brand building, use advanced technology to improve the quality level of textile industry, promote advanced quality management methods, improve quality supervision and quality traceability system, promote brand management system and evaluation criteria of brand value, promote creative park, designers, design and consulting team's entrepreneurial development environment, promote brand innovation, and speed up the internationalization of Chinese brands.
Four, we should strengthen ecological construction, promote green manufacturing in the industry, implement the conditions for industry entry, conduct cleaner production inspection, eliminate backward production capacity, standardize the level of operation of the industry, and improve the ability of sustainable development.
Five, we should optimize institutions, promote regional coordinated development, promote international exchanges and speed up the strategy of going global.
Chen Lifen, chairman of Jiangsu Sunshine Group Co., Ltd. said, "in the future, developing new market, changing product structure, innovating product style and sales mode will be the only way for wool textile enterprises, especially wool worsted enterprises."
She explained that at present, the social economy has entered an era of unprecedented development. Business models, investment methods and consumption concepts are changing. Under this new situation and new requirements, enterprises must pform and upgrade in order to achieve sound and rapid development. "Early pformation, early initiative, rapid pformation and rapid development, no pformation, no way out."
She pointed out that enterprises should upgrade and upgrade their products. First, we must rely on increasing investment in science and technology, upgrading industries, updating design concepts, and actively applying new materials, technologies and technologies to develop and produce high-grade and high-tech textile products that can replace imported fabrics.
Two, we must rely on breakthroughs in core technologies to enhance innovation capabilities, promote product upgrading, and make 60% of the profits from the wool textile industry profits from new products.
Three, we must rely on promoting industrial standardization to enhance the competitiveness of independent brands.
For a long time to come, China will continue to be an important country of wool production and wool.
fibre
The use of the Chinese wool products is still on the rise. The design ability and fashion level of China's wool products are rising rapidly, and they have taken a place in the international fashion field. China's processing technology of wool, yarn, fabric and clothing is developing towards the direction of intelligence and information, and the products are upgrading to high-end. The production of superfine wool is increasing year by year, and its excellent performance is irreplaceable.
wool
The application of high end classical fabrics will not be reduced. The combination of wool and other fibers will become more and more obvious. The low and middle wool products will be pferred to other countries in a relatively short period.
In order to adapt to this trend, relevant textile enterprises must adhere to scientific and technological innovation and enhance the pformation and upgrading strategy of high-end quality products and brand building.
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