How Should A Clothing Store Decorate Its Design?

Clothing stores, in a sense, sell not only goods but also shoppers' shopping atmosphere, which requires investors to work hard in decorating. If it is to be well decorated, it will cost a lot of money to spend more money. Simple decoration may not attract consumers to stop and lose business opportunities. How can we balance the relationship and achieve the goal of saving money and attracting customers? How can we save money and achieve the desired store effect?

1, the color of the store should be unified, and the color of clothing and decoration should be harmoniously integrated, so that people can see the main color of the store at a glance. But the unity here is not the same as that of the dress and decoration, which will make the store look dull and monotonous.

2, the purpose of lighting. stay Clothing store Lighting plays a key role in the same way, and the display effect of the same clothes is completely different from that of lighting and lighting. Especially when these models are displayed by a model, they must be set up with a spotlight. The color of the lamp should be appropriate. The blue light gives people the feeling of being cold, cold and psychedelic (summer wear). Yellow light gives people a very warm feeling (winter clothes).

3. Fitting rooms are very important. Most customers decide to buy clothes. Fitting Room Li, but many shops do not have fitting rooms or fitting rooms are very crude, which will affect the final purchase of customers.

4. Shelf space should be set aside for walking space, which can be divided into main passageways and auxiliary passageways.

stay Store image In terms of design, it is not necessary to rigidly move the previous set of standards, but to investigate the shops themselves and the surrounding situation, to see the direction of the passenger flow, the situation of sunshine, the situation of obstacles, the color and style of the surrounding shops, and then design according to these specific elements according to the standards. Nowadays, many clothing stores are very casual in the store image design. They just do not observe the actual location of the shop according to their own imagination or copy the decoration of other shops, let alone investigate their competitors.

Product display is also a very deep knowledge. 40% of the sales quality is in display. Good Chen Li can perfectly display the advantages of the product, enabling consumers to buy impulse. Display is divided into theme display, promotional display, new display, etc., according to different timing for different display, in order to attract consumers, produce good sales.

The image and style orientation of clothing should start from the classification of customers and distinguish different styles of advertising. Casual wear shops should give people the feeling of being free and relaxed. They can give a background music with strong sense of rhythm. They have contrasting colors and gorgeous lights. They should be folded, displayed and displayed on the side.