The Nine Principle Of Clothing Store Purchase Is The Key To Winning.
As an important step in opening a clothing store, purchase is very important in the whole process.
Today, let's take a look at the nine principles of clothing store purchase:
1, every time
clothing
Make certain plans before purchase, such as which products are out of stock, which wholesalers are closer, and which wholesalers are faster.
There is a general plan that will greatly reduce time in the market.
2, we must grasp the time of clothing purchase and handle inventory in a timely manner.
It is also important to pay attention to weather changes at this time.
3, how many goods are suitable? Generally speaking, there should be second-hand funds, one is clothing purchase funds, the two is replenishment funds, and there must be some balance.
4, do not because of certain
style
It sells well, every time.
replenishment
It only makes up for the products sold, and does not make adequate replenishment for some products with poor sales, or even short sales.
The result is that there will never be any old customers.
5, many clothes have large quantities of goods, and clothes should not be fully stocking.
6, clothing items to pay attention to: size the best to try.
When you pack, please pay attention to see if there is anything wrong.
Try to get good replacement conditions.
Without special assurance, do not take packaged goods, nor do novice.
If the amount is too large, do not take it lightly, or you will lose it in the end.
We can not blindly believe that businesses promise to return goods, some businesses can also be returned, but the price will be very high, and their profits will be much smaller.
7, generally speaking, clothing purchase should be carried out far away from home and easy to find.
8, control the time of clothing purchase.
Weekends, holidays and other businesses should not go out to buy goods or replenish shelves.
If there are promotional activities, it should be purchased before the promotion.
9, clothing purchase more contact with wholesalers to learn more about their information, because from the conversation with wholesalers, you can learn a lot of problems.
Finally, different sales areas, consumers, consumers' economic ability and aesthetic viewpoints and so on, should be analyzed and applied flexibly.
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Clothing stores, many factors will affect the quality of business, clothing display is one of the important factors.
Good clothing display can attract customers' attention, attract customers from a distance, buy clothes in the store, and increase sales of clothing stores.
However, the poor clothing display will affect the customers' perception of the clothing shop, unwilling to stop watching and entering the store, and the business in the store will not be good.
So, how can we do the clothing display to achieve good results, let the display of clothing show great power, play the biggest role? Below, Xiaobian to introduce four skills, I hope to help you.
The display of clothing products is easy for customers to see, so that customers' interest in buying can be aroused. Therefore, when clothing products are displayed, they must be enough to attract people's eyeballs so that they can make customers feel brighter.
In the display, it is best to ensure that the product display is vivid, so that we can attract attention and attract customers.
Since the customers are attracted by the display of our clothing products, we must make the clothing products easy to find, so that we can quickly facilitate the paction.
If a customer enters a clothing store but finds that he can not find the clothing product he needs, it will reduce his status in the customer's mind and destroy the image in the customer's mind.
So when clothing products are displayed, make sure that the products are displayed, so that customers feel that the products in the clothing store are rich and varied, and then classify the display products, so that customers can find the clothing products they need.
Clothing store display is easy for customers to get.
When customers see the effect of clothing products display is very good, they will think of hand to touch, to experience, so clothing products display should pay attention to three key positions: the same level with the eye, the same level with the chest, the same level as the waist.
Clothing display can give customers more opportunities to contact products, which can lead to more pactions.
Many customers are always deciding whether to buy, or whether to buy the product they want.
If the display of clothing products allows customers to quickly eliminate psychological concerns, it can naturally prompt the paction quickly.
This requires that when the product is displayed, it will display some clothing products next to the main product, or contrast clothing products, which will make the customers easier to compare. When the customers compare the details, they will be determined.
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