French Retail Stores Start Winter Promotion To Rekindle Consumer Enthusiasm

In January 7th, French retail stores started the first day of winter promotion.

On the same day, the tragic terrorist attack in Paris killed 17 people.

Violent terrorist incidents are believed to result in the slow start of a busy sales season.

Finally, three weeks later, the enthusiasm of consumers in France picked up.

Toluna, a market research and data collection company, accepted a survey by LSA, a retail trade publication. 63.2% of Frenchmen chose to spend third weeks in a discount.

According to reports, "the number of buyers in third weeks has begun to return to normal levels."

The managing director of Toluna said.

"However, the desire to buy or find bargains is still low, making consumers more unbelievable," he added.

The survey also showed that 28.8%

They said they would control consumption at a lower level than last year, probably due to the overall reduction in disposable income.

Police no longer have high attention and prevention of terrorist attacks may also be one of the reasons why they do not shop.

French consumers in third weeks

It only reached an average of 134.81 euros (about 151.24 US dollars).

Related news, Monday northeast of the United States to do a good job in the winter storm will have a negative impact on retailers, especially consumers of clothing chain stores.

This is a senior vice president of customer services based on Evan Gold, a company that analyzes weather impacts on businesses.

The Blizzard will hit the United States in addition to major cities in New Jersey and Connecticut, including New York, Boston and Philadelphia.

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The London shoe brand Malone Souliers has cooperated with David Koma and jointly designed the 2015 autumn shoe series.

Koma told reporters, "pure quality and meticulous interpretation by Malone Souliers to the extreme, coupled with some subtle unruly attracted my attention.

I am excited about this cooperation.

The brand of Malone Souliers was launched in the autumn of 2014. It was co operated by creative director Mary Alice Malone and general manager Roy luwolt.

Luwolt told reporters that he and Malone enjoyed working with Koma, who is the director of Mugler art, because the brand has different design aesthetics. "The description of Koma's sculpture design is always" very intense ".

Malone Souliers X David Koma will be unveiled for the first time in the big show of London Fashion Week next month.

It will be sold as a member of the Malone Souliers2015 fall suit series.

"This will be defined as our grand meeting," luwolt told British fashion.

"In the third quarter, it is very helpful that we no longer need to focus too much on the positioning of brand organizations and products.

The brand of David Koma and our brand have a singular visual life exceeding speed, which aims to provide a clear and meticulous sense of luxury for potential tactile, which our customers already know.

Every detail of the shoe is our top priority, "he added.

According to "Vogue", Malone Souliers is working in an art series, Ambassador endorsement and boutique store pop up, which is to be made public.

The brand has also started working on a new and uncertain brand ambassador.

Who will wear their designs at the Grammy awards next month? The designer of the brand told reporters that she had designed a "small platform" shoes in cooperation with Koma.

"He likes those girls to wear high heels and high heels," Malone told.