Anta Children Released New Book "Smarter"

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The new book conference on "moving smarter" co sponsored by Zhan Lu culture and the "2014 China children's movement Symposium" was held at the bookworm bookstore in Sanlitun, Beijing.

The author, John Reddy, clinical associate professor of Harvard University medical school, Sun Hongyan, director of the center for juvenile research, China Youth Research Center, Sun Hongyan, general manager of Anta children's Department, Tian Tongsheng, executive director of the management consulting company of Tian Tongsheng, and Xu Jicheng, the famous sports commentator of Xinhua news agency, attended the event and discussed the issue of children's sports education in detail.

"Do not exceed us," John Reddy, an associate professor of clinical medicine at Harvard University medical school, published in the new book, "the smarter move: smarter and smarter: the movement to pform the brain (parent-child version)": "China's obesity rate in children has defeated Japan and South Korea, ranking second in the world.

Next to obesity in the United States. "

"It's urgent to move!" Professor Reddy pointed out that sports can not only strengthen the body, but also exercise the brain, so that children are smarter, more optimistic and more active.

Sun Hongyan, deputy director general of the China Youth Research Institute, and Deputy Secretary General of the China Youth Research Association, shared her research experience: Nowadays, children's schoolwork is very heavy. Most parents also have the attitude of "unwilling to let their children fall", knowing the importance of sports, but choosing to ignore them.

The society needs to put children's sports in an important position, enhance publicity, and enterprises should shoulder corresponding social responsibilities. Such parent books, such as Zhan Lu culture and Anta children, can well guide parents to lead their children to sports.

Xu Jicheng, a famous basketball commentator, shared his view that many teenagers' sports training programs in our country focus on how to Cultivate Elite in technology, but neglect the cultivation of children's interest habits.

Many foreign countries have a systematic training mode for children's sports. Their goal is to train children's physical and mental health, and pay close attention to their future health and national quality. This is what we need to learn.

This time, Zhan Lu culture and Anta children's strong combination, through the vivid interpretation of pictures and illustrations, combined with the rich experience of professor in the children's sports promotion project, together launched a "move smarter: Sports pformation of the brain (parent-child version)" book, so that the majority of children and parents can better understand the idea of Professor redI, attract more people to pay attention to Chinese children's sports education, and bring more parents to participate in sports with their children.

"Moving smarter: Sports pformation of the brain (parent-child version)" as an important part of Anta children's "movement plan", will also be placed in the "Zhan Lu run life series of books".

[about Anta children's "movement plan"), "move smarter: Sports pformation of the brain (parent-child version)" is an important part of Anta's children's movement plan.

The Anta children's "happy movement plan" will jointly launch the research on children's sports jointly with the China Youth Research Center, and cooperate with the more than 50 child training institutions nationwide.

The "happy movement plan" will also go deep into the community and gather all forces to provide effective exploration and Practice for the development of children's sports, so that sports can really return to the campus, return to the community and return to the children's lives. It also hopes that sports will become an important bridge for parent child communication, thus becoming a good habit for every member of the family to maintain a lifetime.