PEAK 2014 Launched A New International Marketing Campaign

< p > PEAK 2014 has launched a new international marketing offensive. PEAK opened the new a href= "//www.sjfzxm.com/news/index_p.asp" > Munich "/a" international sporting goods exhibition (ISPO) recently, presenting the new sports products to the global distributors and consumers, showing PEAK's deep research and development design.

As the largest sporting goods fair in the world, ISPO can be regarded as the top event in the industry and can always reflect the trend and trend of sports industry development.

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< p > PEAK 2014 has launched a new international marketing offensive. PEAK opened the Munich international sporting goods exhibition at the opening ceremony. It showcases the whole new professional sporting goods to the global distributors and consumers, showing PEAK's deep research and development design skills.

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< p > the PEAK professional sports equipment of this exhibition involves basketball, running, tennis and other sports that are of great concern and enthusiasts, including hot selling in Europe and counterkicks's top ten ball a target= "_blank" href= "//www.sjfzxm.com/" > shoes > /a > with the "dual speed" professional basketball boots of the gradient dual energy technology. It won the PEAK product triangle big boots of complexsneaker "the 2012-13 season's top ten sneakers", and the professional tennis products praised by the international fashion trend prediction agency.

PEAK will use the ISPO platform to show consumers around the world the professional products and intimate services provided by PEAK.

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< p > as a partner of international top sports organizations such as NBA, FIBA and WTA, a href= "//www.sjfzxm.com/news/index_c.asp" > PEAK < /a > has accumulated very rich experience in professional product design, while deep cooperation with organizations such as the German Basketball Association, Serbia Basketball Association and Slovenia Olympic Committee has enabled PEAK to expand the European market.

Many European distributors have extended olive branches to PEAK, and PEAK's flagship store is also being built.

In 2014, PEAK will also invest heavily in the NBA all star competition, the FIFA World Cup, the FIBA World Cup and the four grand slam tennis tournament, and further participate in it to further expand its popularity worldwide.

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Xu Zhihua, PEAK P, said: "Europe is one of the most expensive sporting goods in the world, and more than 50% of its products are imported from other continents every year." CEO

PEAK currently has the best development base for Chinese brands in Europe.

Now, we need to use the newer and better products to impact the European market. In the 2014 sports year, PEAK will also usher in another golden age of brand development.

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The P sporting goods show (ISPO) was first launched in 1970 as the world's first sporting goods and fashion fair, which is open to professional audiences only in Munich.

The exhibition of ISPO includes all kinds of products related to sports goods and related industries. Each exhibition is displayed by several different "exhibition area" branches, concentrating on display, highlighting the theme, and showing the professionalism and authority of the ISPO < a href= > //www.sjfzxm.com/news/index_z.asp > /a >.

During the ISPO exhibition, various new product releases, trend forums, summit seminars, new brand competitions and professional audience tours will be held to attract more professionals and policy makers to participate.

No matter from the scale, innovation, specialization, internationalization or quality of the trade audience, it can be regarded as the top event in the industry, and it reflects the trend and trend of the development of sports industry.

In 2013, the exhibition attracted more than 2400 exhibitors and more than 81000 spectators from over 109 countries, once again proving the status of ISPO MUNICH global sports industry leading commerce platform.

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