Ann Demeulemeester Is Successful. The Same Brand Can Develop Independently.

Today, Ann Demeulemeester An autographed letter is officially announced that it will withdraw from the fashion industry and declare that its decision will not affect the future development of the brand of the same name. In her letter, she wrote: "when I was a girl, I wanted to express my attitude in the fashion industry. I fought for this goal for a long time. Now I think I have realized this wish and can retire. My brand of the same name already has a lot of independence, so it's time for it to develop itself.

For the successor of Ann Demeulemeester, Chapelle It is said that the current design team was founded and led by Ann Demeulemeester. At this stage, her departure will not cause much change. and Ms. Ann Demeulemeester Next, she will shift her focus to life. She still owns a brand share. Chapelle acquired some of the shares of Ann Demeulemeester in 2005. He started running business for Ann Demeulemeester from 1994. In 2006, Chapelle bought part of the shares of Haider Ackermann, and separated two brands into two independent companies in June.

According to market data, Ann Demeulemeester brand The business will reach $50 million in revenue. Currently, there are separate shops in Antwerp, Hongkong, Tokyo and so on. There are special counters in Saks Fifth Avenue, Barneys New York, L 'Eclaireur, Le Bon Marche, Le, and so on.

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Ann Demeulemeester is undisputable in fashion. The dark queen It is also known as Belgium. Antwerp Six One of. The woman who had no interest in costume design used her favorite music and photography to dress design. She loves black, does not catch up with the trend, never cares about what others have designed, just does what she wants to do, and lives in a flashy fashion circle.

She has the same name brand Ann Demeulemeester for a long time to maintain a high standard design brand, very personal characteristics of design and materials, good at using asymmetrical deconstruction tailoring way to show the beauty of clothing, coat, vest, cardigan, boots, leather goods for its logo.

For the first time in 1992 Paris Fashion Week Publishing its own brand works, its unique shape and avant-garde design has made Paris's fashion world, which is always known for its fastidious importance. She integrated the style of Gothic aesthetics into design, which affected countless designers behind her.

The design style of Ann is very obvious. It always creates a decadent atmosphere with black and white as its keynote, a large number of layers of overlapping and asymmetrical designs. There are few figures in the focus of every show in the season, but her amazing cutting skills and grasp of the material have earned her the title of "Queen Ann".

Although the works of Ann are often full of binding, tear and other rock elements, she has not forgotten how people feel when they dress. "I don't want to be the kind of clothes that can only be hung on the wall or just for show. The ultimate goal of fashion should be to be put on the body. People are always more important than clothes. "