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Where Is The "World Shoe Base"?

2013/8/6 9:16:00 48

DongguanCapital ChainRubber Soles

Less than 10 people sitting on the bus from Guangzhou to Dongguan on the P bus are somewhat empty.

In the past, the 45 seat bus was basically filled with more than half of the space by the tow box, and it was always full.

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After entering P bus station in Dongguan, it appeared to be very cool. Several bus drivers even took the opportunity to take a nap in the car.

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< p > "where have people gone? 3500 yuan per month may not be able to find workers."

A shoemaking boss who has been fighting for more than 20 years in Dongguan a href= "//www.sjfzxm.com/" target= "_blank" > shoes < /a > industry has made such a sigh, and his shoe factory, which has more than 800 employees, is also in a state of teetering.

In an interview, he was not in his office, but chose in the next shoe model room.

Because he does not want to be disturbed by suppliers who come home to collect debts.

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P, who escaped the financial crisis in 2008, has been trying to get rid of the fate of the foundries for others.

However, in the face of the adjustment of the new economic cycle, he may be "brave enough to die before he gets paid."

High manufacturing costs, high channel expansion costs, coupled with squeezed squeezing in the export market this year, make him unable to go on the road of pformation and upgrading, and there may be any chain breaking at any time.

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P, who had always been generous and hospitable, used to spend several thousand yuan to invite friends to have a meal two or three years ago. But today he was not willing to take out 1000 yuan to buy a small part and let his BMW car rest in the factory. The full-time driver was also sent to another position.

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Less than P, the shoe industry will never be in trouble.

Dongguan, the world's largest shoemaking base, can see empty factories from time to time.

When the downturn has lasted for a long time, when the manufacturing industry is in the cold, the news is boring. When people think that the turning point is coming, the most difficult time is just coming.

At this stage, pformation and upgrading are extremely difficult. Besides capital problems, the supporting environment is also getting worse.

Dongguan, which always makes high-end shoes, is hard to find good rubber soles in shoe material market unless imported from Italy.

Because the order is cheap, shoe companies are using PVC soles instead, resulting in shrinkage of rubber soles.

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< p > Where is the way out for labor intensive industries? Most export oriented Dongguan shoe bosses are now at a loss and confusion.

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< p > on the way out of Dongguan, the "world shoe base" billboard, which is mapped with lights, seems to be inspiring the industry's fighting spirit.

In the brutal competition of the survival of the fittest, some enterprises should be able to "Phoenix Nirvana" in this unprecedented industry shuffle? Maybe in the future there will be brand shoes like John Lobb.

John Lobb opened a shoe store in St. James street, London in nineteenth Century. Its brand lasted for more than 100 years. It mainly insisted on YISHION's hand-made footwear. Customers usually take 9 months from measuring feet, making pin models and trying them on, and all craftsmen technology is inherited from a few teachers. Each year, less than 500 pairs of John Lobb shoes are produced. Each pair is a work of art.

The spirit of traditional craftsmen dedicated to work is passed down from generation to generation.

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< p > when a large number of shoe enterprises fail or shift, there will always be enterprises who will remain the best in the tide.

However, the lack of artistic atmosphere and cultural precipitation in the loose soil, which has expanded rapidly in the past twenty or thirty years in the twenty or thirty years, is still an unknown number.

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