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Qingdao Fur Market Needs To Form A Market Industry Chain

2013/4/30 9:12:00 35

Fur IndustryFur MarketFur Market

< p > < strong > survey: < /strong > a href= "//www.sjfzxm.com/news/" > strong > leather price < /strong > /a > strong > moisture.


< p > Qingdao, as a famous tourist city, has a large number of foreign tourists entering the city every year, laying a good foundation for the development of Qingdao professional fur shopping mall.

At the same time, good geographical location also adds a lot to the two fur cities.

The warm Ledu fur city is located in the two business circles of Taitung and Liaoning road. It runs through three blocks of Tsingtao Brewery street, cultural street and wedding street.

The fur city of Qingdao is located beside the Qingdao Convention and Exhibition Center, and is designed by one of the seven largest design companies in the world. It has gathered more than 200 well-known brands in Hongkong, Guangzhou, Haining, Wenzhou and other places, and is also shouldering the responsibility of building "the first choice for fur and fur garments in the island city".

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< p > why can the two big a href= "//www.sjfzxm.com/news/index_c.asp" > fur city < /a > begin to be left behind in the early days of the early opening of the business. Even discount sales promotion is hard to attract people? < /p >


< p > "I still prefer to buy fur in the comprehensive brand shopping mall. Most of the two fur city merchants come from the outside world. The price is also high, and the water is very heavy."

Ms. Liu Xiaobei, who has always been keen on fur, may represent the views of the majority of the people.

She told reporters that Wen Ledu leather city just opened, she had visited several times, and found that some of the clothes feel similar to the shop, but the price is much more expensive than the small shop, she felt that consumption there is no sense of security, afraid to be fooled.

Liu Xiaobei thinks that because the price of clothes in leather city is water, if the customers want to buy genuine products, they will go to sunny department stores and Hisense Plaza. If they choose to buy high imitation, they will go to some inexpensive shops instead of leather cities, so the popularity of leather cities is also unreasonable.

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< p > < strong > expert: Qingdao < a href= "//www.sjfzxm.com" > fur market < /a > is not mature yet needs to form industrial chain < /strong > /p >


< p > for the dilemma of fur city in Qingdao, Waterloo merchants believe that the fur market in Qingdao needs fur culture training and popularization to form a market chain of production, sales, after-sales service and maintenance, rather than simply copying the market experience of other countries.

< /p >


< p > Mr. Jiang, Secretary General of Qingdao fur trade association, said that the recession of Qingdao fur city is a necessity, because Qingdao's fur consumption environment is not mature.

At the same time, this is also related to the consumption habits of Qingdao people. "Qingdao people are relatively rational in consumption, and the contact with fur has just begun. Due to the ignorance of the fur itself and unfamiliarity with the brand, we need some adaptation process."

< /p >


< p > in addition, Mr. Jiang believes that under the influence of climatic conditions, < a href= "//www.sjfzxm.com" > fur > /a > is not very practical for the citizens of Qingdao. Most consumers who buy fur are not for function but for identity, so fur is only a partial consumption rather than a mass consumption.

In addition, the phenomenon of "shoddy" phenomenon in the fur market is also discouraging consumers to a certain extent.

< /p >

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