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Double Identity Requirements Of Professional Visitors And Exhibitors At Textile And Fashion Show

2012/12/10 15:47:00 43

Textile And Fashion ShowProfessional AudienceExhibitorsDual Status

 

< p > textile and apparel < a href= "//www.sjfzxm.com/news/index_z.asp" > professional exhibition < /a > whether it is successfully organized and the three identities of the organizers, professional spectators and exhibitors are closely related to the realization of customer value demand. Only by sorting out the context of the dual identity customer value demand system of textile and fashion exhibition, can we accurately analyze and solve the problem.

Accordingly, a dual identity customer value demand model of textile and fashion exhibition is constructed. Only when the professional needs and exhibitors' organizational needs and personal needs are satisfied, will the satisfaction be maintained at a high level. The realization of customer value and professional audience will continue to exhibit. Exhibitors will continue exhibiting. The customer value of the organizers can really be realized. The interests of these three parties can be maximized, and the competitiveness of textile and clothing professional exhibition will be the strongest.

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< p > the specific customer value tendency of professional spectators and exhibitors in textile and clothing specialty exhibitions, such as effective information exchange, < a href= "//www.sjfzxm.com/news/index_cj.asp" > business paction > /a > and so on, is the dual customer value demand of textile and clothing professional exhibition.

Professional spectators and exhibitors are exhibiting in double roles of organization and individual. Their customer value demands represent the gains and losses of two identities of organization and individual in textile and clothing professional exhibition.

Professional visitors and exhibitors' personal feelings of customer value and demand for textile and fashion professional exhibitions will affect their satisfaction with textile and clothing professional exhibitions, thereby affecting their organization's choice of textile and clothing professional exhibition. On the contrary, the customer value demand of professional spectators and exhibitors is not realized, and the realization of individual customer value needs can not be realized.

Through theoretical analysis and in-depth research, we get the specific dimensions of customer value requirements of professional visitors and exhibitors. This is also the basis for setting up customer competitiveness based research samples of textile and clothing professional exhibition competitiveness.

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< p > organizers provide platform for product, service display and promotion, information technology exchange and business paction, and provide all kinds of necessary services and facilities for professional audiences and exhibitors to meet the needs of their organizations and their personal working conditions during the exhibition period. Their dual identity customer value needs are reflected through the interaction between the professional visitors and the exhibitors, the interaction between exhibitors and the organizers.

The quality and quantity of the professional audience and their dual status customer value demand directly affect the realization of the double identity customer value demand of exhibitors, and ultimately affect the interests of the organizers and the competitiveness of the textile and garment professional exhibition itself.

To organize a high-quality, successful professional a href= "//www.sjfzxm.com/news/index_f.asp" > textile and apparel > /a professional exhibition not only attract high-quality exhibitors, but also attract high-quality professional spectators, and more importantly, match the customer value of the two sides, and strive to provide an effective dual identity customer value demand interactive platform and quality service to meet the customer value needs of their organizations and individuals for textile and clothing professional exhibition.

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