Activity Plan Of The Tenth Shoe Expo Series Forum

According to the general arrangement for the preparatory work of the tenth shoe fair, a series of forum activities to consolidate and enhance the status of Jinjiang footwear industry at home and abroad is planned. The plan is as follows: first, the main theme of the activity. The footwear industry in Jinjiang has been developing for more than 20 years. At present, the industry scale, brand influence and marketing network have an absolute advantage in the same industry. Especially, sports shoes and tourist shoes enjoy a reputation both at home and abroad. It has become the largest production base of sports shoes in China, the important production base of world sports shoes, the main production base of world sports shoes and the main distributing center of raw materials for domestic footwear industry.

However, in the face of the adverse competition in the domestic market and the tightening of the macro environment of international trade, the domestic footwear industry will soon enter a new round of shuffling. How to comply with the new market demands at home and abroad and guide the footwear industry to foster strengths and circumvent weaknesses and create breakthroughs is an urgent requirement for consolidating the status of Jinjiang footwear industry in the international market and also a need to ensure sustained economic growth in Jinjiang.

The purpose of this forum is to grasp the opportunity of businessmen from all walks of life gathered in the "4-19" shoe fair. The theme of "consolidating and upgrading the status of Jinjiang footwear industry at home and abroad" is to invite experts from home and abroad to engage in in-depth discussions and interactive dialogues with Jinjiang footwear industry (sporting goods) enterprises on the management innovation, technological upgrading, marketing innovation, brand promotion and other aspects of footwear enterprises (sporting goods enterprises) at the present stage, and guide enterprises to rely on individualized product development and differentiated marketing channels, excavate the competitive advantages of industrial market, seize the market opportunity in the new round of shuffling of footwear industry, and continuously enhance the popularity and reputation of regional brands of "China Shoes Capital".

(Jinjiang) television Summit Forum organizer: the Jinjiang Municipal People's government and CCTV economic channel organizer: the activities of the Jinjiang municipal Party committee and the Jinjiang radio and Television Bureau: April 18th 14:30 p.m. Venue: Jinjiang's cable TV studio hall theme: sports, city, sports and brand interaction, participants: 1, the State Sports General Administration equipment center leadership, domestic sports marketing experts 2, Jinjiang related leaders 3, Jinjiang leading enterprise executives invited the national well-known financial program hosts as guests to host (two) the new forum for the development of sports shoes Technology: organizers: Jinjiang entry exit inspection and Quarantine Bureau, Jinjiang City footwear industry association activity time: April 19th Venue: Aile Holiday Hotel six floor, Jiali hall two, activity arrangement (1) sports marketing