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Meryl Promotes Zero Risk Alliance

2007/11/27 0:00:00 10592

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The "Meryl" brand originated in Seoul, South Korea. After more than 30 years of development, the Korean Meryl brand has a series of women's accessories, shoes and bags in addition to the women's wear series. There are more than 300 stores in South Korea. After 3 years of research and investigation on the Chinese market, it officially entered the Chinese market in February 2006 and opened up the sales network of the Korean "Meryl" brand.

According to Ms. Tully, President of Beijing Shi Wei Ya international garments Co., Ltd., the design team of Korea's poetry and Vintage International Clothing Co., Ltd., together with the world's leading fashion designers, has ensured the continuous design of the latest Korean fashion to the market, and the product has always been in the forefront of Asian women's fashion.

The "Meryl" product is mainly suitable for women aged 20-38 years old.

These include business casual suits for women aged 30 or so, casual wear for women around 25 years old. They include suits, skirts, dresses, sweaters, shirts, T-Shirts, cowboys and so on.

The market price of spring and summer wear is mainly 80-380 yuan, and the clothing is fully designed by the original Korean version.

There are more than 300 models launched every quarter, and the product is updated very fast. Almost every week, there are 5-10 clothes listed.

Spring and summer fabrics are made of pure cotton, real silk, South Korean cotton, South Korean yarn and chiffon.

Autumn winter clothing is mainly made of pure cotton, linen, wool, vegetable protein, feather and fur, and the market price of autumn and winter wear is mainly 100-500 yuan.

In order to further expand the market share and raise brand awareness, South Korea's Meryl women's wear has launched six free policies and eight new supportive policies. It really enables franchisees and agents to achieve zero risk investment and zero business risks and easily possess the excellent business opportunities of international brands.

Among them, six free policies are exemption from franchising, margin free, free of brand use fees, free of image design fees, free of training fees, and free of all year's material expenses. Eight new supportive policies include advertising support, product support, decoration support, marketing support, logistics support, VI and promotional material support, regional protection support, rebate and reward.

All these policies reflect that "Meryl" should enhance the popularity and reputation of "Meryl" in China through strong brand publicity.

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