Jiangsu Textile Industry Association "To Force" Industry Brand

Recently, at the thirteenth Jiangsu international clothing festival news briefing, Han Ping, director of the Organizing Committee of Jiangsu International Fashion Festival and vice president of Jiangsu Textile Industry Association, said that the Jiangsu international clothing festival has been successfully held for the 12 time, playing an important role in promoting brand building and playing a positive role in guiding the healthy development of the industry.

　 Han Ping's statement is not empty.

Reporters learned in the interview that 13 years ago, Jiangsu International Costume festival At the time of founding, the textile and garment industry in Jiangsu province was still less than 100 billion yuan. Last year, the total output value of Jiangsu's textile and garment industry has reached 10521 billion yuan, becoming another trillion level industry after Jiangsu's machinery industry and electronics industry.

Figures show that there are more than 3600 garment enterprises above Designated Size in Jiangsu, 791 thousand and 660 employees, and 3 billion 444 million annual output (sets). According to about 6000000000 people in the world, one of every five earth people wears "made in Jiangsu" clothing. In recent years, Jiangsu's clothing processing capability has entered the "outbreak period". Formal clothing, fashion, children's wear, casual wear, underwear and down garments almost cover all clothing categories.

Han Ping said the thirteenth Jiangsu international costume festival will be held in from September 7th to 9th this year at the Nanjing International Expo Center. This clothing festival insists on the theme of "brand Jiangsu and fashionable Jiangsu". It will display the achievements of transformation and upgrading, independent innovation and brand building in the textile and garment industry since 11th Five-Year. It will demonstrate the new image of the traditional pillar industries, demonstrate the grand blueprint for the planning and development of the textile industry in 12th Five-Year, and actively promote the extensive exchanges and cooperation between domestic and foreign enterprises and industries, and promote Jiangsu's stride forward from the textile province to the textile strong province, and strive to promote the sound and rapid development of the textile and garment industry.

Han Ping said the thirteenth Jiangsu international costume festival was hosted by the Jiangsu Provincial People's government, Jiangsu. Economics It is co sponsored by the China Textile Industry Association and the information technology committee and the Jiangsu Textile Industry Association. The Ministry of industry and commerce is the supporting unit. Focusing on structural adjustment and industrial upgrading, the theme of "brand Jiangsu and fashionable Jiangsu" is highlighted.

Han Ping said that the thirteenth Jiangsu International Fashion Festival is composed of three parts, namely, the Expo, the second Jiangsu fashion week and a series of activities. First of all, highlight the theme of upgrading and expand the scale. The Expo will move to the new Nanjing Hexi Museum. The exhibition hall has a large area and can expand more space. The exhibition booth will reach 1200, with an area of 45 thousand square meters. Second, highlight the key points, clear classification. Current exposition The static exhibition is divided into the central exhibition area, the brand clothing exhibition area and the home textile exhibition area. The fabric exhibition area is highlighted and classified clearly. Set up a clothing store, actively organize the Jiangsu textile and apparel group to participate in the exhibition, highlight the display of its own brand value, and launch a number of regional brands with greater influence.

Han Ping pointed out that Jiangsu international garment Festival has played an important role in the brand growth of enterprises. At present, the clothing industry in Jiangsu has 2 world famous brands in China, more than 50 famous brands in China, more than 30 well-known trademarks in China, and more than 300 famous brands in Jiangsu, ranking the top in the country for many years.