Open Bicycle "4S Shop" &Nbsp; Earn 400 Thousand In Two Years.

Speaking of 4S shop, we all instinctively think of automobile sales mode, including vehicle sales, spare parts provision, after sale service and information feedback, "four in one". But recently, reporters found that there is a bicycle "4S shop" in Wuhan City, which not only sells bicycles, but also repairs and maintains later. Ying Li Read. At the same time, the shop also recycles bicycles for rent. It is understood that at present, the shop owner's monthly income is over 10000.

　 Bicycle cloning 4S marketing

"Although the topography of Chongqing is not suitable for cycling, the university town is an exception." Yesterday, Yang Ming, the head of the shop, told reporters that from the beginning of the University Town, they took a fancy to the flat and open terrain. In addition, the distance between the campuses, dormitories and teaching buildings is far away. They believe that bicycles will become a daily necessities for students. So, 6 years ago, they came here to camp.

"Most people who have bicycles now simply clean their homes at home, and some bicycles are rarely maintained once a year or even a few years. For a long time, the dust is too thick to see the cushion, handle and pedals, and the parts are more frequently malfunctioning. Yang Ming said, in fact, bicycles and cars, want to extend their life expectancy, ensure safety, daily maintenance is essential.

At present, in this bicycle "4S shop", hundreds of bicycles can also enjoy "Star" service.

According to the introduction, the shop agent is a Taiwan brand, and also introduces the "4S" concept of Taiwan bicycle company. Here, not only bicycles can be sold, but also bicycle maintenance services such as comprehensive maintenance of bicycles, replacement of easily worn parts, aeration, cleanliness, lubricating oil and rust protection wax oil.

Recycling bicycle rental to become brighter

Although the entry time was early and took the lead, with the increase in the number of bicycle shops near the University Town, industry Competition is inevitable. How to expand the scope of business has become Yang Ming's constant thinking.

Once, when he saw that the university graduates who were leaving school did not know how to deal with bicycles, Yang Ming moved the idea of recycling bicycle business. "However, our business is only for bicycles sold in stores. Within one year, 50 percent off will be recycled within 60 percent off years, 70 percent off within three years. " Yang Ming said that in this way, a large number of resources were saved, and the bicycles recovered would be maintained and rented first.

How to deal with recycled bicycles? "Additional rental business." Yang Ming told reporters that the area of the university town is beautiful and flat. When the weather is fine, the teachers and students in the vicinity and the workers working in the microelectronics park will ride around the car. The bicycle rental business in the shop is rented for 3 yuan an hour. When the business is good, the more than 100 bicycles in the shop are not enough to rent.

　 Two years to recover the cost of 400 thousand yuan

At present, there are 6 bicycle shops around the University Town, but Yang Ming's shop has won many customers with its unique and fashionable style. After moving to the new site in 2009, the area expanded from the original tens of square meters to 160 square meters. In less than two years, the total cost was recovered. At present, the monthly income is over 10000 yuan.

Yang Ming said that in the University Town, such a store opened, initially invested nearly 400 thousand yuan, including 150 thousand yuan agent brand margin, first purchase fee of 80 thousand yuan (about 100 cars), spare parts cost 80 thousand yuan, store rent plus decoration 70 thousand yuan. The revenue is mainly composed of three parts: selling cars, renting cars and selling bicycle derivatives, among which the sales of car sales account for the vast majority of the total income. Reporters learned that the price of bicycles ranging from a few hundred yuan to more than 1000 yuan, the price is about 20% more than the average brand car, the cheapest one is 498 yuan, and selling a car can get about 20% of the profits.

"Bicycle is not only a walking tool, but also a sign of healthy exercise." Yang Ming said that unlike ordinary car dealers who only focus on selling cars, they want to make shops a sports club, so they pay more attention to Internet publicity. "We have our own forums and QQ groups to invite them to go out regularly." Yang Ming said.