The Sales Team Manages Five Joints.

As a

The same is true for enterprises.

Yes, teamwork is the power to enforce any action.

No team, no sales.

No team, no enterprise.

No

How to manage and manage this team seems to be the key link in the decision making of enterprises.

Articulation 1: formation

The formation of a team is inseparable from the recruitment of personnel.

How to choose the right salesperson is the key to team building.

The quality of the recruits and the level of practical skills will directly affect the overall coordination, communication and fighting ability of the team.

When recruiting salesmen, the following basic requirements must be considered:

1. knowledge level

This is a manifestation of the overall quality of salesmen.

Salesmen must be knowledge-based and knowledge-based.

It includes astronomical geography, humanistic psychology, industry knowledge, professional knowledge and market research.

Even if it is only a basic understanding, it is also necessary.

2. social level

This is the supporting point of market development.

Having good social networking and social experience will enable sales staff to achieve twice the result with half the effort.

3. planning level

Salesmen must first be familiar with some mechanisms and links of planning.

It is possible to plan sales targets, sales targets and sales areas.

4. moral level

Salesmen are in contact with money and things. Honesty and honesty are essential requirements.

Many enterprises' articles are misappropriated and abducted by salesmen.

Articulation 2: Training

Salesperson is the first marketing team of an enterprise.

Excellent salesmen do not rely solely on recruitment. After recruitment, they must also organize intensive training.

Before the market starts, training is a top priority.

The contents of training should include the following aspects: corporate culture, rules and regulations, product knowledge, sales skills, promotion skills, and spiritual motivation.

The first task of a marketing team is to occupy the market and sell products, and solid product knowledge is a prerequisite for sales.

Sales personnel must be fully familiar with the relevant knowledge of enterprise products:

A- is familiar with product varieties, brand names and specifications.

B- has basic knowledge of human skin and hair and general knowledge of beauty care.

C- remember the ingredients and ingredients of each product.

D- common troubleshooting solutions for customers.

Articulation 3: mechanism {page_break}

The effective management of any team must rely on effective and reasonable mechanisms, especially the incentive mechanism.

The incentive mechanism should include salary, rating and promotion.

Salary and benefits.

Promoters generally use the "base salary + Royalty" wage plan, the total personal wages of employees generally account for 10 - 15% of their sales, and of course, at the beginning of the market, in order to mobilize the enthusiasm of employees, it is also possible to implement special programmes as appropriate.

At the same time, it provides welfare benefits such as travel subsidies.

Make sales staff feel at ease and do business well.

Development space.

With the development and expansion of the organization, unified planning, according to the performance and level of staff, the performance appraisal of promoters, the use of virtual competition, promotion and development, and so on, will gradually improve the sales staff to sales managers, regional managers and other posts.

Articulation 4: evaluation

Salesperson's evaluation management must be quantified, tabular and institutionalized.

Sales personnel can be classified according to salesmen (promoters) and promoters.

Assessment of salesperson (sales promotion supervisor)

It can be evaluated from a number of indicators: product display and tally, customer relationship management, promoters management, sales promotion organization and development, number of visits, market information collection and survey, terminal network development and so on.

Working forms for salesmen

A- patrol record table

B- retail business survey form

C- week / month work schedule

D- promotion activity assessment form

E- sales daily report

Two. Evaluation of promoters.

The commonly used evaluation indicators for promoters include the following aspects: product display and tally, customer relationship handling, attendance and sales performance.

Working forms for promoters

A, sales weekly report

B, Pan Cunyue Report

C, gifts issued verification form

D, customer consumption files (and scorecard)

Articulation 5: meeting

Through regular meeting system, ensure the implementation of various tasks and systems of the team.

Regular meetings are divided into weekly meetings and monthly meetings. The purpose is to train staff, exchange experience, arrange work, convey instructions and boost morale by using regular meetings, so as to develop team spirit and enhance organizational cohesion.

Meeting is the guarantee of team strength.