In 2011, There Will Be No Doubt That The Direction Of Entrepreneurship Is Open.

　　 Yu Min Hong In the exclusive interview with the Beijing News, it is revealed that entrepreneurship next year is a trend. When a reporter asked what industry he would give priority to, he replied, "I will enter the sunrise industry." For example, clean energy industry, Internet industry and service industry. I don't even think about traditional manufacturing and real estate.

From his Word It is not hard to see that this entrepreneur is successful in 2011. Entrepreneurship Summary of trends.

In recent years, the Internet should be the most entrepreneurial and fastest growing industry. Entrepreneurs are envious of these "black horse" entrepreneurs, and are constantly looking for their own blue chip stocks. In 2010 and in the future, entrepreneurs who have been on the road should go in which direction can they find their own blue ocean business? The following is the direction of entrepreneurship in 2011:

2011 direction of Entrepreneurship: Creative Industries

Globally, the creative economy has long been regarded as a new economic growth point. In China, support policies for the development of cultural and creative industries from central to local have been introduced. In 2009, the growth enterprise market began to open, and some cultural and creative enterprises "made good progress", giving the creative industry entrepreneurs unlimited imagination. In the creative industries, entrepreneurs will gain more opportunities for innovation and development. "The three hundred and sixty elements, the row and the champion", the same sentence applies to the choice of entrepreneurial industry and field. Entrepreneurship is not speculation, the principle of choosing entrepreneurship is: like this industry, feel in this industry, no matter how tired, feel happy.

2011 direction of entrepreneurship two: personalized and family services

Especially for the first time entrepreneurs, the service industry can serve as a starting point. With the improvement of people's requirements for quality of life, in the future, outsourcing of personal affairs and family affairs is the trend of the times. Entrepreneurs who can flexibly provide all kinds of specialized and personalized services will find room for development. Inc has selected the top ten industries that will have great development potential and entrepreneurial opportunities in the future. The family health care industry, personal financial advisor and childcare services industry are on the list. Recently, investors have also begun to favor the service industry.

2011 entrepreneurial direction three: green and environmental protection

Zhu Baoliang, chief economist of the Ministry of economic information of the state information center, explained at the 2010 Central Economic Work Conference: "after a major economic crisis, technological innovation and industrial innovation are needed to drive the economy out of the mire. Now we can see that the issue of climate change can play a long-term and lasting role in the future development of industrial economy, which is in the fields of low carbon and circular economy. The convening of the Copenhagen climate summit further highlights the popularity of "low carbon". It is foreseeable that green, environmental protection and high environmental protection entrepreneurial projects have bright prospects. Professor Gao Jian, deputy director of the China entrepreneurship research center of Tsinghua University, also pointed out in an interview with this journal: "green and environmental protection projects should be one of the main directions of entrepreneurship in the future."

If you think that the above direction of entrepreneurship is suitable for those who have capital and technology, then we will recommend several entrepreneurial directions and ideas for small businesses.

Small business orientation: small profits but quick turnover

With the increasingly fierce competition, the era of meager profits is coming quietly. Only cheap and good products can attract consumers' attention. Under such demand, taking the cheap route, small profits and quick turnover has become the business way favored by entrepreneurs. From the current situation, the entrepreneurial areas that are suitable for selling parity are fast food, retail, e-commerce and leisure.

Small business venture two: highlighting individuality

The concept of individuation can be divided into two categories, one is commodity personalization, the other is to seize the characteristics of young people seeking change and novelty, and provide unique personalized products, such as clothing customization, jewelry design, and so on. The other is shop personalization, such as Starbucks, which emphasizes coffee culture, the MUJI products that provide exquisite daily necessities, The Body Shop, and so on. These unique shops can give consumers a sense of identity.

Small business venture three: choose health

With the continuous improvement of the living standards of the people, people's consumption demand is changing. In recent years, the media has exposed the food safety problems frequently, making healthy consumption more and more valued. From the sale of green food to the rise of fitness clubs and health preservation restaurants, the message is conveys: with the continuous improvement of health consciousness of domestic residents, there are tremendous business opportunities in the health field.