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In 2011, United&Nbsp; Nude Entered Shanghai Huaihai Middle Road.

2010/6/28 18:14:00 43

In 2010,

Ports

1961 the first store in London was officially opened in Harvey Nichols.

The creative director Fiona and Tia Cibani are gathering together, including the Giorgio European design brand United Nude, founded by Holland's Rem D Koolhaas and British traditional shoemaker Galahad Clark (British Galahad 1), the heir to the brand, was founded in 2003.

Because Rem is a building designer, UN shoes are very different from other women's shoes on the market. They have a strong sense of structure, very special appearance and very comfortable clothes. Their famous products Mobius shoe, Eamz shoe and Porn shoe have been attacking the international fashion and design circles after being launched, and once become the inspiration source of many super brands.

The main customers of UN are women who are fashionable, confident and independent, especially those working in the creative industry.

In June 2010,

United Nude

The first flagship store in Shanghai was set up in Huaihai middle road.

This is the third flagship store in UN after New York and Amsterdam stores.

The flagship store in Huaihailu Road continues to use the concept of "Wall of light" display cabinet, displaying a row of display walls consisting of square lattices in a dark shop. Each grid has a group of LED lights. As a protagonist, a pair of shoes will become the focus of vision when the color changing lights are baked.

The whole shop space is full of nightclub luxury, dramatic and mysterious, but it does not win the competition. It is complementary to the shoes with a sense of design.

In the shop opening party, Mr. Rem D Koolaas said: "at the flagship store in Amsterdam, we launched the" Wall Of Light "display cabinet. In New York, we launched the" Lo-Res Lamborghini "(low pixel Lamborghini car sculpture). This time we came to Shanghai, we turned the shop into a" robot ", and the shoes were pferred from the small elevator inside the warehouse to the storefront.

Each store has different and unique design details due to its spatial pattern and size.

Today, United Nude has been sold in 35 countries around the world and incorporated into many cities in the country.

Market

They include: Shanghai, Beijing, Guangzhou, Wuhan, Chongqing, Dalian, Shenyang, Chengdu, Changchun, Harbin, Harbin and Harbin, and set up two concept stores in the city.

United Nude also regularly collaborated with international young artists to launch many joint projects and will hold a photo exhibition in Shanghai in early August this year.

In 2011, the brand will open flagship stores in London, Tokyo and Moscow.