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Shop Salesmen Should Pay Attention To Customers.

2010/3/11 11:50:00 24

Shop Salesmen Should Pay Attention To Customers.

When facing a customer's query, salesperson may have difficulty accepting customer's problems and attitudes, resulting in some bad coping behaviors.
First, argue with customers. When the shopping guide thinks that the customers' opinions are not right, it is wrong to make the customers recognize and admit themselves by way of debate, questioning and preaching. For example, "you say Hisense color TV is not good quality is wrong." "Who says that the price of our color TV is high"? "Do you admit that Hisense color TV is famous in China?" "You have such a wrong view. TC2998 is a high-end machine, so the price is high, and it is not for ordinary people."
No matter whether the shopping guide is reasonable or not, arguing with customers will not achieve the result of persuading the customers, but on the contrary, it will strengthen the customer's conflict psychology and make the customers trust the guide buyers. Therefore, the shopping guide must not argue with customers in any case.
Second express disdain. Some salesmen, when they think the customers' views are wrong or their attitude is bad, express a scornful attitude of disdainful customer care, such as: A, no answer, and a disdainful expression. B, "if you say so, I have nothing to say." C, "I do not argue with you, but your view is wrong." D, "you don't think so." E, "I told you all about it. You don't believe it."
Third noncommittal. For customers' views and attitudes, the shopping guide is noncommittal and adopts a laissez faire attitude. Such a result is to make customers feel disappointed or dissatisfied, or to enhance their customers' bad impression and doubt.
Fourth shows pessimism. For customers' questions or objections, especially those that are difficult to answer and handle, the shopping guide shows pessimism. For example, "we also feel that the TC2998 price is too high to sell." "Hisense color TV does have your problems, you see, do it."
Fifth entreat. The customers are not actively dealing with the queries and objections raised by the customers, but are begging customers to buy them. For example: "what brand of color TV you buy is problematic, so do not buy so much, buy it here, and give you a little cheaper!" Or "you can buy it, help the books busy / please / Xie Xie!" Not only does it make the customer buy, but it is very bad for the image of the shopping guide and the enterprise, which will affect the long-term interests of the enterprise and the shopping guide.
 
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